The website to start in data analysis
This is a very short article as it will embed a video that I did in order to show you the way that the API works for Adobe Analytics and what are the global capabilities. I didn’t detail everything though, […]
As I was explaining in the my previous article on the Analytics API 2.0, the new API is just the programmatic view on Analytics Workspace.In my humble opinion, it should have been called the Workspace API. It has implication overall, […]
In this article, I will show you how you could use the different methods of the API to retrieve and even modify some components. Retrieve elements Once you have established the connection for your Analytics API, you can start using […]
On this article I will go through the first steps that you would need to take in order to use the python wrapper for the Adobe Analytics API 2.0. As I was explaining in the Introduction article, you would need […]
From the very start, when I started to write the python wrappers around the different APIs of Adobe, I wanted to realize the Adobe Analytics API. I started with the Adobe Analytics API 1.4 (that you can check here for […]
This article will be nothing fancy but more or less a document to gather the information about the Product syntax for Adobe Analytics. Why that ? Because Adobe documentation about products tracking about it is quite scattered and I find […]
On this article, I will try to clarify the use-cases and how to use the Adobe Analytics API 2.0. There has been quite some misunderstanding on how to use this API and to be fairly honest, quite some deception about […]
On this article, I will try to explain the Customer Attributes and how you can implement and leverage them within your company. As usual Customer Attributes has already been explained by Jan Exner Pedro Monjo on his blog (when it […]
When I look at most of the e-commerce implementation, I often see that the companies are using basic attribution and allocation to the cart addition origin. I think that this is working perfectly, in a normal world where everything is […]
Analyzing cross products in Adobe Analytics was easy with the Reports & Analytics interface.In Reports & Analytics, there is the report Cross-Sell that you can find in the product tab. But where did it go in Workspace ? In Workspace, […]