Hello world, recently, I have realized an implementation on Launch that took advantage of the rule sequencing capability of Launch. I am using this blog post to share my experience and how you could use that to realize asynchronous operations synchronously. Asynchronous Tag Management System For Google Tag Manager (GTM) or Adobe Launch, it is…
Hello world, I am coming back with a new idea for the analytics community and I looking for feedback and help to make a library helper for you. What is the Simple Object Manager ? The Simple Object Manager is a JavaScript library that would help on the implementation of the AEP Web SDK and…
Hello world, recently I had a mission to analyze the Launch implementation of a client. The main concern was, as usual, the website team complains that Launch uses a lot of resources and is blocking the rendering of the page. Also, the Launch library is quite large and that it should be optimized. As I…
Hello world, It has been a while since I have written on the implementation side. I spent most of my last year learning the new rope of Adobe Experience Platform and the solution is quite a beast in itself. It is evolving fast and many that have written on it needed to change their text…
Hello world, in this blog post, I would like to show you how you can implement the AEP web SDK but without the Launch Extension.I will still use Launch for the implementation, because you will always use a Tag Manager anyway, but this time, we will use only the CORE – custom code option to…
Hello,I honestly feel that this article is a total rip off of others work but I didn’t find any summary about “advanced” Adobe Launch capabilities anywhere so I decided to create my own list of things I discovered along the way of working with Launch. I have gathered the different information that I have found…
This article will try to introduce the Experience Platform Web SDK that is coming from Adobe. The Experience Platform Web SDK is also known as Alloy.js (following its github name) or Experience Edge. Explanation on how this is coming from and what are the expectation of this tag are important for understanding when to use…
In this blog post, I will try to gather all of the different knowledge topics that I think are useful to know when working on Web Analytics and are not so cover by regular blog posts on the topic. I will not go into details for each one because most deserve their own blog post.…
In this article I will try to share what I learned and what I found out when developing the API wrappers I have done for Adobe. As you may have noticed I have developed some wrappers for the solutions I am working with. First I would like to say that these development came mostly from…
Event-Driven Data Layer The start of that new idea was the implementation of the event-driven data layer for one of the client. This new approach, that has been discussed many times by Jim Gordon, was considered by the client. The question that comes when you use this approach is the way that you will deal…