Launch : Async sequential

Hello world, recently, I have realized an implementation on Launch that took advantage of the rule sequencing capability of Launch. I am using this blog post to share my experience and how you could use that to realize asynchronous operations synchronously. Asynchronous Tag Management System For Google Tag Manager (GTM) or Adobe Launch, it is…

Adobe Analytics API 2.0 : aanalytics2 – upgrade 0.3.1

Hello everyone, I have released recently a major update on the Adobe Analytics API 2.0 wrapper: aanalytics2. Like each time, I have published a release note on my github if you want to read the documentation: https://github.com/pitchmuc/adobe-analytics-api-2.0/blob/master/docs/releases.md Neverthelesss, because I find the new capabilities quite awesome, I have also decided to realize some videos to…

Simple Object Manager

Hello world, I am coming back with a new idea for the analytics community and I looking for feedback and help to make a library helper for you. What is the Simple Object Manager ? The Simple Object Manager is a JavaScript library that would help on the implementation of the AEP Web SDK and…

Launch : Analyzing large implementation

Hello world, recently I had a mission to analyze the Launch implementation of a client. The main concern was, as usual, the website team complains that Launch uses a lot of resources and is blocking the rendering of the page. Also, the Launch library is quite large and that it should be optimized. As I…

cjapy : Video Tutorials

Hello world, In this blog post, I would like to guide you on how to get started with the Adobe Customer Journey Analytics API with Python. I know that even if it makes your life easier, you still need to use python and that may be a bit daunting, therefore I created these videos to…

Customer Journey Analytics API – cjapy

Hello world, Today is the day of an expected article related to the Customer Journey Analytics API. Customer Journey Analytics is the future of analysis with the Adobe tool stack, it has the same main interface than Adobe Analytics but with more powerful features. There are many things that would push you to have Customer…

Customer Journey Analytics – 2021 status

Hello world, I have been quite silent on the analytics front over the last months. Several reasons can explain it but one big reason is that I moved to a new role supporting the Adobe Experience Platform deployment as a consultant. Working on a brand new tool is always bringing a lot of excitement but…

Moving to AEP Web SDK in 2021

Hello world, It has been a while since I have written on the implementation side. I spent most of my last year learning the new rope of Adobe Experience Platform and the solution is quite a beast in itself. It is evolving fast and many that have written on it needed to change their text…

Learning path in Digital Field

Hello world,In this article I will write down my reasons for my learning prioritization. I will explain why do I emphase a particular topic, why I drop another one and which one you would need, in my opinion, to work in digital field. This article will most likely appeal to new comers in this world…