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Launch : Analyzing large implementation

3 February 20223 February 2022 Julien PicciniAdobe Launch, Launch API

Hello world, recently I had a mission to analyze the Launch implementation of a client. The main concern was, as usual, the website team complains that Launch uses a lot of resources and is blocking the rendering of the page. […]

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The Event Driven Data Layer revolution

8 June 20208 June 2020 Julien PicciniAdobe Launch, Web Analytics

Hello world, This article is coming quite late into the game, because a lot of things have already been said or done with Event Driven Data Layer (EDDL). Lots of questions have been asked and the community has been going […]

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Functional Programming in Launch

5 October 2019 Julien PicciniAdobe Launch

Event-Driven Data Layer The start of that new idea was the implementation of the event-driven data layer for one of the client. This new approach, that has been discussed many times by Jim Gordon, was considered by the client. The […]

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Creating Adobe Launch Extension : Data Element Module

5 May 20195 May 2019 Julien PicciniAdobe Launch

This article will focus on how to create Data Element modules. It is an important component of the Adobe Launch solution and it can help your end user a lot if they require very specific type of data. Data Elements […]

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Creating Adobe Launch Extension : Release your Extension

5 May 20194 July 2019 Julien PicciniAdobe Launch

This article is going to be a complement on the one from Adobe public documentation. On my part, I found the documentation quite restrictive on that part. It seems pretty obvious for the technical writer but it is not for […]

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Creating Adobe Launch Extension : Testing your Extension

5 May 20195 May 2019 Julien PicciniAdobe Launch

On this article we will explain how we can debug our extension, test it and upload it to Launch. Testing Locally The first thing that you want to do, is to test your application back-end and for that you don’t […]

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Creating Adobe Launch Extension : Other features

5 May 20195 May 2019 Julien PicciniAdobe Launch

On this article, I will explain some addition features that are integrated within the creation of your Launch extension. Those features are less developed in our case because they don’t require a lot of customization usually. You can, obviously, develop […]

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Creating Adobe Launch Extension : Shared Modules

5 May 20195 May 2019 Julien PicciniAdobe Launch

On this article we will cover the sharedModules functionality. This part is the most hidden functionality of the Launch Extension, not because it wants to stay hidden but because it is mostly not getting anything directly from the Launch product […]

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Creating Adobe Launch Extension : Action Module

5 May 20195 May 2019 Julien PicciniAdobe Launch

On this article, I will focus on explaining the action module, and how to create actions module within your own Adobe Launch Extension. Actions in Launch Action are the actual code deliver by the Tag Management system and it will […]

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Creating Adobe Launch Extension : Condition Module

5 May 20195 May 2019 Julien PicciniAdobe Launch

On this article we will focus on a tutorial to create a Launch Extenion module for the condition. Condition in Launch A condition is a way to define if a rule is going to fire or not. In order to […]

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Last Articles

  • Adobe Analytics API 2.0 : aanalytics2 – upgrade 0.3.1
  • Simple Object Manager
  • Launch : Analyzing large implementation
  • cjapy : Video Tutorials
  • Customer Journey Analytics API – cjapy

Additional Info

You want to read more cool articles?


Take a look at these websites:

  • Friend of mine doing lots of cool python stuffs : Ankur Sinha Blog
  • The Famous Jan Exner English Blog : Webanalytics for developers
  • Some very advanced topics are covered by Pedro Monjo on his blog, worth to check it out :Pedro Monjo Blog
  • A python blog without a link to the half-god Python teacher Sentdex, is it really a python blog? here the link:Python Programming by Sentdex
  • A very cool blog on advanced analytics topics. I definitely recommend: Full stack analyst

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